I’M ALL IN
Hi,
I'm Maureen Edwards, the passionate mind behind Ingennicom, “Where Ingenuity Inspires Results.” Known as a startup enthusiast– I've woven my entrepreneurial journey through building six companies from the ground up.
From a mere idea fueled by determination, I invented and commercialized the first and only snap bandana in the pet industry and invented the Slobber Blotter. Through inventive thinking, securing patents, and building an overseas manufacturing facility, I created an international brand in 12 months. That first company led me to build the next five.
Sounds easy doesn’t it?
Believe me, I made a ton of mistakes and almost lost it all, like my home and kids college education (that’s another story) but the lessons learned have only made me better so I can be better for you.
When speaking with potential clients, they basically ask me why should I hire you and Ingennicom? You would ask the same, and I want you too.
Here’s why my clients hire us and stay with us.
As the Founder, I am an award-winning international marketing and commercial strategist, having branded and marketed over 100 products, and winning over 30 industry awards (all were sitting in a box in my basement and then destroyed in a fire).
Ok, the truth is, it sounds great but nobody really cares. And no one should hire someone or or some agency based on this alone.
Here are the three reasons that really make a difference for my clients and why I get results for them. It’s the real reason they hire and stay with me and Ingennicom. This is what matters.
I Elevate Your Value: My expertise in shaping and executing laser-targeted branding and marketing campaigns position you for success. I elevate your value above the competition. Executing the right message, on the right platforms, for the right customers ensures high reach, engagement, acquisition & retention. What does that mean? More revenue, more brand loyalty, and more customer advocacy. That’s called a sustainable business.
I’m All In: You're not just a client; you're a vital part of my team. I'm deeply invested in your business's success, treating it as if it were my own. I know what you go though. I have experienced everything you are in creating and trying to keep a business in business. I don’t want you to not do what you love. Whether it's in a Fractional CMO role, where I integrate seamlessly from the C-Suite to empowering marketing associates, or in a contracted capacity, I'm there every step of the way. My dedication to achieving your company's mission shines through in every hour I put in.
Unlike many agencies, I communicate clear expectations, have honest, transparent and sometimes tough conversations, and always make sure you understand the reason “why.” We meet regularly to ensure we're not only achieving immediate goals but also aligning with the broader vision of your company. Even if it's just a few hours a week, my mind and efforts are fully engaged.
I’m Forward Thinking: As entrepreneurs, our focus should always be on scaling our business, uncovering gaps, generating new needs, and exploring fresh avenues of opportunity. When I work with you, you experience this firsthand. I guide you through your evolution, often noticing shifts you don’t see. Continually seeking ways to enhance your exposure, introduce new campaigns, launch products or services, compete with emerging rivals, and pivot with market changes (that’s why I am embracing AI with a vengeance), I take a proactive stance.
Most agencies are comfortable staying in their scope and most don’t have the broad business experience I have to offer this perspective, so they stay confined. Unfortunately this is a true detriment for a business. When you thrive, so do I.
Now that you know why businesses pick me, are you intrigued enough to fill out a discovery form and send it back to me at maureen@ingennicom.com? If I can move the needle for you and make you soar, I will contact you to learn more about your needs.
Look forward to hearing from you.
—Maureen